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Lenzing and Ruifu “lead” the home textile industry chain in zero-carbon green fashion



Lenzing and Ruifu “lead” the home textile industry chain in zero-carbon green fashion Zero-carbon green fashion “leading” runner action launching ceremony N…

Lenzing and Ruifu “lead” the home textile industry chain in zero-carbon green fashion

Zero-carbon green fashion “leading” runner action launching ceremony

Nowadays, the concept of sustainable development has become the main theme of the fashion industry, and reducing carbon emissions has also become the main direction of action for the textile industry chain. On September 14, 2021, the launch ceremony of the Zero-Carbon Green Fashion “Leading” Runner Action was held in China’s Dieshiqiao International Home Textile City. It focused on zero-carbon green sustainability, jointly discussed the direction of innovative technology application, and promoted industrial partners to build green Environmental protection fashion ecosystem.

This event is hosted by Jiangsu Rui Aifu Textile Technology Co., Ltd. and co-organized by Lenzing Fiber (Shanghai) Co., Ltd., Jiangsu Dasheng Group Co., Ltd., Jiangsu Dieshiqiao Home Textile Industry Group Co., Ltd., and Nantong Home Textile Industry United Chamber of Commerce.

Leading the way in sustainable fashion

The sustainable development of the fashion industry is not only a current trend, but also related to the climate environment and consumer demand. As the first lignocellulosic fiber manufacturer to be approved for scientific carbon targets, Lenzing has taken active actions to combat global warming and plans to reduce carbon dioxide emissions per ton of products by half by 2030 and achieve net-zero emissions by 2050. The launch of zero-carbon Tencel™ fiber is a new step for Lenzing Group to achieve its decarbonization goals.

Dai Fuqiang, Senior Commercial Director of the Textile Division of Lenzing China, said in his speech that as the global leader in cellulose fibers, Lenzing Group launched zero-carbon Tencel™ brand lyocell fiber and modal fiber to the market in September last year. Introducing the zero-carbon concept into the textile industry. Lenzing hopes to rely on its innovative advantages in lignocellulosic fibers, collaborate with Ruifu and more industrial chain partners, focus on sustainable development, strengthen the development of green innovative technologies, create green and low-carbon products with core competitiveness, and grow together. , move forward greenly, jointly build a green and environmentally friendly textile industry chain, and jointly lead sustainable fashion.

As the global leader in cellulose fiber, in addition to joining forces with upstream partners in the industry chain, Lenzing has recently begun to strengthen cooperation with more and more consumer-oriented downstream brands to improve zerocarbon fiberRecognized in the terminal consumer market, and work with upstream and downstream partners to create a closed-loop sustainable production and consumption model.

Promote zero-carbon green fashion in the entire home textile industry chain

In order to promote all industry partners to jointly build a green and environmentally friendly fashion ecosystem, all members of the textile industry chain actively participated in this event. Lenzing represented raw material companies, Jiangsu Dasheng Group Co., Ltd. represented spinning and weaving companies, and Wuxi Tianmu Tekuo Printing and Dyeing Co., Ltd. as the representative of dyeing and finishing enterprises, Jiangsu Rui Aifu Textile Technology Co., Ltd. as the representative of fabric enterprises, and Jiangsu Lansiyu Home Textile Co., Ltd. as the representative of brand enterprises. Various companies have stated that they will actively respond to the dual carbon goals and devote themselves to the green and sustainable development of the industry.

Hu Wenbiao, chairman of Jiangsu Ruifu Textile Technology Co., Ltd., said in his speech that Ruifu has been committed to the research and development of green high-end home textile fabrics. In 2014, it formed a strategic partnership with the Austrian Lenzing Group. This time it joins hands with Lenzing The launch of zero-carbon Tencel™ fabric aims to take advantage of the agglomeration advantages of the international home textile industry, deeply integrate low-carbon environmental protection concepts into the home textile industry supply chain, continuously expand the team of zero-carbon green fashion “leading” runners, and be a powerful force for the sustainable development of the home textile industry. Promoters and practitioners, from the perspective of green and sustainable development of the industrial chain, create more green and environmentally friendly high-quality products and pass on the concept of sustainable development fashion to consumers.

Qi Yingbin, chairman of Jiangsu Dasheng Group Co., Ltd., said in his speech that over the years, as a strategic partner, the development direction of Lenzing Group is highly consistent with the development strategy of Dasheng Group. As the leader of the Nantong High-end Textile Alliance, Dasheng Group will On the basis of stabilizing the existing sustainable development fiber production line, we will jointly promote Zero Carbon Tencel™ with Lenzing Group and use Zero Carbon Tencel™ in yarns, fabrics and other products to further form a sustainable green ecological product system. , deeply integrated into the brand supply chain, meeting the growing demand for transparency and sustainability from end brands, and fully empowering the green development of China’s sustainable textile industry.

In his speech, Zang Peixing, chairman of Wuxi Tianmutekuo Printing and Dyeing Co., Ltd., talked about the specific measures taken by the company to reduce carbon emissions, such as eliminating old equipment and improving daily production and lifeEnergy saving and emission reduction project renovation, as well as rooftop solar power generation projects, etc. He said that throughout the entire textile industry chain, printing and dyeing enterprises are the link with the highest carbon emissions. We hope to make greater efforts to save energy and reduce carbon emissions. Contribution, from raw materials to processing, from equipment to technology, etc.��Do a better job of saving energy and reducing carbon emissions.

Tao Ke, head of business development of Lenzing China Textile Division, introduced Zero Carbon Tencel™. TencelTM has now embarked on a zero-carbon journey and is committed to contributing to the carbon neutrality of the textile industry. Lenzing’s vision is to achieve net-zero carbon emissions by 2050, and our three-step plan has put it into practice: reduce, engage and offset. Our priority is to continuously reduce our carbon emissions by adopting more efficient production methods, using renewable energy and new technologies. As the first cellulose fiber manufacturer to commit to the Science Based Targets initiative, we hope to drive decarbonization change within the fashion industry.

At the launch ceremony of this zero-carbon green fashion “leading” runner action, Lenzing Group awarded Ruifu Home Textiles the “Zero-Carbon First Special Contribution” trophy, actively promoting industry chain partners to build a green, low-carbon fashion and environmentally friendly ecosystem.

Co-branded companies guide consumers to practice green fashion

Since the launch of zero-carbon Tencel™ fiber, Lenzing has carried out joint promotion and marketing with Aimer Co., Ltd. in the underwear field and Evely women’s clothing brand in the ready-to-wear field, striving to integrate the concept of low-carbon and environmental protection into consumers’ daily lives. Not long ago, it also confirmed its cooperation with Luolai Bedding, a leading brand in the home textile industry. This time, the zero-carbon green fashion “leading” runner action in the home textile industry chain has taken advantage of the Nantong International Home Textile Industry Gathering. Brand companies have taken the lead in setting an example, and local companies have joined in to guide end consumers to practice green environmental protection in their daily lives.

Yu Jianhui, president of the Nantong Home Textile Industry United Chamber of Commerce, said in his speech that as a home textile industry association, we have selected green and environmentally friendly raw materials, upgraded high-end intelligent production lines, improved product innovation capabilities, and promoted highqualityIndustry agglomeration and other aspects are carried out, and we work hand in hand to contribute to the upgrading of Nantong’s home textile industry.

Lansiyu Home Textiles and Rui Ai Fu have always had close cooperation. Rui Ai Fu has always been the leader in weaving home textile fabrics using Tencel™ fibers. As a manufacturer of branded finished products, Lansiyu Home Textiles pays great attention to “carbon peak carbon neutrality”. The company uses green and fashionable fabrics from the style research and development process, and uses digitalintelligentization in the production process. Production line empowerment. We hope that by taking this opportunity, the two parties can carry out more in-depth cooperation and work together to create a comfortable and healthy sleep experience for end consumers, and at the same time embed the concept of sustainable development so that consumers can practice environmental protection in their daily lives. This is the brand The mission and responsibility of home textile enterprises.

Double-carbon action helps the industrytransform and upgrade

This “first show” of zero-carbon green fashion in the Nantong home textile industry chain witnessed the determination and actions of Nantong home textile people in implementing the strategy of “carbon peaking and carbon neutrality”.

Liu Peng, member of the Party Working Committee and Executive Deputy Director of the Management Committee of Nantong Home Textile Park, said in his speech that the “14th Five-Year Plan” is a critical period to achieve the peak of carbon emissions before 2030. It is also the time for the Nantong home textile industry to accelerate the adjustment of the industrial chain layout and accelerate the transformation. The important stage of upgrading requires the government, enterprises, market and other units and links to work together, resonate at the same frequency, and work in the same direction, with comprehensive green transformation as the guide and green and low-carbon development as the key, to jointly promote the home textile industry towards the global stage. The industry chain is moving towards zero-carbon green fashion. Home textile enterprises should actively respond to the national call and strengthen their responsibilities; strengthen green and low-carbon technological innovation and digitally empower transformation and development; accelerate the green transformation of enterprises and jointly build a green ecological chain; build An industry ecosystem with professional division of labor and mutual collaboration.

At the end of the event, Dai Fuqiang, Senior Commercial Director of the Textile Division of Lenzing China, Hu Wenbiao, Chairman of Jiangsu Rui Aifu Textile Technology Co., Ltd., and Qi Yingbin, Chairman of Jiangsu Dasheng Group Co., Ltd., signed a strategic cooperation agreement to jointly promote the green upgrade of the industry. From the perspective of green and sustainable development of the industrial chain, we create low-carbon and environmentally friendly high-quality products, pass on sustainable fashion concepts to consumers, and contribute to the construction of green textiles.

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