“Zhang Jian Cup” national tour exhibition of award-winning works concluded successfully

“Zhang Jian Cup” national tour exhibition of award-winning works concluded successfully

On March 31, the first national tour of the outstanding works of the Zhang Jian Cup 2021 China International Home Textile Product Design Competition ended successfully in Shengze, Suzhou, Keqiao, Shaoxing, and Guangzhou, Guangdong.

This touring exhibition officially started on January 7, 2022 and ended successfully on March 31. It spanned 3 provinces, with a total exhibition area of ​​nearly 3,000 square meters. A total of more than 30 sets of Zhang Jian Cup’s representative and outstanding works were exhibited. Including 3 sets of gold awards, 2 sets of silver awards, 1 set of Future Designer Star, 9 sets of excellence awards, and 6 sets of fashion week catwalk outfits. The tour lasted for about 3 months, receiving a total of nearly 10,000 professional visitors, nearly 100 companies related to the home textile and fashion industries, and covering more than 100,000 designers online and offline.

The background and purpose of the Zhang Jian Cup National Tour Exhibition

The National Industrial Base Tour Exhibition of Zhang Jian Cup’s Outstanding Works is sponsored by the China Home Textile Industry Association, hosted by Jiangsu Nantong International Home Textile Industrial Park, and supported by the Nantong Shijie Fashion Industry Innovation Service Complex. It is located in Shengze, Keqiao, and Guangzhou. Jointly implement the boundary-bound complex of a 100-billion-level industrial cluster. The tour of the three major industrial bases is the first large-scale series of events that Zhang Jianbei has carried out in Nantong and across the country in the form of static exhibitions. This tour aims to increase the attention and participation of talents outside Nantong for the Zhang Jian Cup, attract more design talents to Nantong, and supplement the design strength; at the same time, at the end of the 2021 competition Later, it will continue to increase the industry popularity of Zhang Jian Cup, increase the influence and popularity of award-winning works and winners, and accumulate energy for the 2022 Zhang Jian Cup competition.

Overview and innovations of Zhang Jian Cup 2021 competition

The Zhang Jian Cup Competition was founded in 2006. It adheres to the principles of “fairness, impartiality, professionalism and innovation”, aims to serve industry enterprises and designers, and aims to improve the level of China’s home textile design. It has been successfully held so far. Sixteenth session. The 2021 Zhang Jian Cup is the first time that Jiangsu Nantong International Home Textile Industrial Park has hosted this competition. The competition is based on “Internet & Vitality” and focuses on the “2022 China Home TextilePopular Trend” The four themes of “Plasticity, Internet, Lushness and Blooming” are the directions, and it explains how in the post-epidemic era we can not be afraid of difficulties, accept reality, turn crises into the driving force for innovation, and jointly create an interconnected, symbiotic and vibrant future home life.

Although the International Home Textile Industrial Park hosted the Zhang Jian Cup for the first time, it received a record high number of entries and got off to a good start. The 2021 Zhang Jian Cup Design Competition started recruiting on May 18, and the review was completed in September. In just 4 months, a total of 300 applications were received from the United States, South Korea, Canada, Indonesia and other countries and regions, as well as nearly 15 provinces and cities in China. There are 699 sets (pieces) of entries selected by many companies and individuals.

Nantong International Home Textile Industrial Park is committed to building a world-class home textile industry cluster, constantly innovating, iterating, transforming and upgrading. There are also many breakthroughs in the format of this competition, and the touring exhibition is one of them. The Home Textile Park adopts a national tour to promote the competition works extensively and deeply, so that Zhang Jian Cup can truly go out of Nantong, link up industrial clusters with complementary resources, enhance Nantong’s industry influence, and also empower the national and even global home textile industry.

The first national tour of Zhang Jian Cup drives industrial exchanges in three provinces and four regions

During the three-month tour, the Nantong Zhang Jian Cup attracted the attention of industry association representatives, trading market leaders, party and government leaders, trade centers and leaders of relevant schools in the three places. It also attracted the attention of representatives from the Guangdong Garment and Apparel Industry Association. More than 50 departments and institutions, including the Keqiao District Government, Shengze Party and Government Office, etc. came for exchanges and visits. It also attracted hundreds of companies and nearly 10,000 designers from the three places in the fields of design, clothing, home textiles and commerce. .

Select three major 100-billion-dollar industrial bases to carry out touring exhibitions, accurately radiating major institutions and professional audiences in industrial clusters

Relying on the national strategic intersection advantages of the integration of the Yangtze River Delta and the 21st Century Maritime Silk Road, the Zhang Jian Cup touring exhibition of outstanding works spans 4,000 kilometers, covering the top 3 cities in China A strong textile province. Targeting China’s important textile production base and product distribution center in the Yangtze River Delta area – Shengze, Jiangsu Province, China’s top 100 textile and fashion industry district – Keqiao, Zhejiang Province, and targeting the international fashion capital that leads the Asia-Pacific trend in the Pearl River Delta area – Guangzhou, Guangdong Province, with these three major head bases as its axis, radiates a 100-billion-dollar textile and fashion industry cluster.