Textile and apparel companies seek to break through with high quality and “going global”
The latest statistics show that my country’s cumulative export volume of textiles and clothing in the first half of the year was US$125 billion, a year-on-year decrease of 2.62%. This means that following the first double decline in China’s textile and apparel imports and exports in six years in 2015, domestic textile companies continue to be under greater pressure.
At the recently held 17th China Textile and Apparel Trade Exhibition, Gao Yong, vice president and secretary-general of the China Textile and Apparel Industry Federation, said that textile and apparel, as my country’s traditional advantageous industry, currently faces relatively obvious difficulties: including the world economy Recovery is slow and international market demand is weak; my country’s textile companies have high costs, and a number of industries and orders have moved to Southeast Asia and other regions; the depreciation of some currencies such as the euro has weakened the price competitiveness of textile products, etc.
“Judging from the above factors, although there has been improvement in individual months, there is still great uncertainty about whether the overall growth rate of textile and apparel exports this year can turn positive.” Gao Yong told reporters.
Gao Yong said that under the current global economic downturn, we must meet international and domestic market demand with high-quality supply. “It used to be that China’s textile exports mainly relied on European and American merchants to bring samples and materials to China for purchase. Now our country has held exhibitions in overseas markets to understand local consumer demand up close.”
Chai Fangjun, chairman of Shanghai Dingtian Fashion Technology Company, told reporters that the company specializes in the design and production of high-end jacquard fabrics and has now become a supplier to many affordable luxury brands in the United States. “Although the international market fluctuates greatly, the demand for high-end fabrics has always been relatively stable. In the future, small batch and multi-variety export methods will become a new trend, which requires textile companies to increase investment in technological research and development and Internet integration.”
Jiangsu Jiangyin Hengliang Textile Co., Ltd. has developed a new finely knitted denim fabric through cooperation with Jiangnan University. “The indicators of the new product are more stable, and I believe it can open up the market in North America.” General Manager Hong Liang said.
At the same time, with the help of the “One Belt, One Road” strategy, we will accelerate “going out” and overseas layout. “Many people think that textile, as a labor-intensive industry, will gradually lose its competitive advantage in the future due to high domestic costs. In fact, this is not the case. The textile industry chain is very long, and the most downstream sewing link is sensitive to labor costs and will continue to increase. Southeast Asia and other regions are moving. In the upstream fields of R&D, design and raw materials, domestic companies still have obvious advantages. In the future, in the global textile supply chain, it is expected to form a dominant pattern of ‘China + neighboring countries’.” Gao Yong said.
In line with this trend, many domestic textile companies are actively developing global layouts. Chinese companies such as Texhong and Blum Oriental have invested about 2 million spindles in spinning projects in Vietnam. Zhu Yong, president of Shanghai Textile Group, told reporters that the company currently has an annual garment processing capacity of 4 million sets in countries such as Myanmar, Cambodia and Bangladesh, and will also form a number of overseas low-cost manufacturing bases in the future.
Some developed countries have also entered the investment horizon of Chinese textile companies. The reporter learned from the Textile Industry Branch of the China Council for the Promotion of International Trade that major textile towns such as North Carolina in the United States have extended an olive branch to Chinese companies.
Currently, my country’s annual import and export volume of textiles and clothing is around US$300 billion. Gao Yong said: “During the ‘Thirteenth Five-Year Plan’ period, the textile industry no longer simply pursues export growth, but focuses on stabilizing market share and optimizing the export structure. At the same time, taking into account the increasing demand for textiles and clothing from domestic residents, , as well as the sudden emergence of the industrial textile market, my country’s textile industry has the ability to maintain a steady development momentum.”
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