China Cotton Night: The first batch of sustainable cotton end products in the all-cotton era are launched

On June 15, the 2023 China International Cotton Conference grandly opened in Guilin, Guangxi. The conference was co-sponsored by the China Cotton Association and the National Cotton Trading Market, and co-organized by the Guangxi Zhuang Autonomous Region Supply and Marketing Cooperative. The theme of this conference is: “Sustainable Development: The Future of Cotton”.

Five products of the first batch of sustainable cotton terminal products listed in the Cotton Era were selected

At the event site, under the joint witness of relevant government departments, cotton industry organizations, industry representatives and the media, 5 products of Cotton Era were listed as the first batch of sustainable cotton end products of the China Cotton Sustainable Development Project (CCSD) .

Since its launch in 2021, the China Cotton Sustainable Development Project (CCSD) has been based on the concept of “environmental friendliness, high quality, respect for labor, and full traceability” and has explored an economic, ecological, and social path in the industry. a sustainable path that takes into account both. Five products including cotton era gauze bath towels, gauze quilts, baby onesies, and adult home clothes are among the first batch of CCSD sustainable cotton end products listed, which means that starting from the sustainable commitment of cotton fields, through upstream and downstream barriers, Realize the traceability management of the whole process of the industrial chain, and ultimately pass on the environmentally friendly green consumption style and safe experience to consumers.

The Era of Cotton: Long-termism to achieve high quality development and industry standardization to promote sustainable progress

At the China International Cotton Conference’s “Sustainable Cotton and High-Quality Development” roundtable forum, industry representatives conducted in-depth exchanges around the topic of “Sustainable Cotton and High-Quality Development.”

How to achieve high-quality development in the changing and complex trade environment between Japan and Israel, Liu Hua, Vice President of Shenzhen Cotton Times Technology Co., Ltd., gave the answer. First, look for certainty in uncertainty. In the all-cotton era, the brand has insisted on using only cotton fiber for more than ten years. This is a certainty in itself, because cotton itself is natural, environmentally friendly, low-carbon and sustainable. Secondly, maintain continuous innovation capabilities. On the product side, the all-cotton era has pioneering products such as cotton soft towels and cotton surface diapers. At the same time, it has increased research and development efforts on cotton itself, including breeding, genes, etc., to explore more possibilities. The third point is to pay attention to social responsibility. During the three-year epidemic, Wenjian Medical, the parent company of Cotton Times, has always maintained stable prices and guaranteed supply, and has been hailed by the State Council as a “well-deserved military factory to fight the epidemic.” At the same time, Wenwen Medical and Cotton Times have continued to donate money and materials to the society, and actively fulfill their corporate social obligations. responsibility. The fourth point is to adhere to long-termism. Cotton Times has been established for nearly 15 years. In the early days of brand establishment, it resisted loss operations, but it has always maintained its original intention and insisted on taking the difficult but correct upward path.

As a consumer port brand, Cotton Times has been actively leveraging its “down-to-earth” advantage, making good use of cotton to make cotton products, and continuously expanding the consumption of cotton products. At the same time, it actively plays the role of industry benchmark and explores practical samples for the sustainable transformation of the “China Cotton” industry. It is not only the first batch of enterprises in the China Cotton Sustainable Development Project and the first batch of sustainable cotton terminal product listed enterprises, but also the first batch of enterprises in the sustainable development of China’s cotton industry. One of the 15 members of the project management committee.

In the future, Cotton Times hopes to work with the China Cotton Association and upstream and downstream partners to drive more consumers to understand and use cotton, and jointly promote the sustainable development of China’s cotton through the transformation of sustainable production methods and consumption patterns. The project (CCSD) was implemented to create the image of “Chinese cotton” quality domestic products.

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