Affected by the epidemic, what changes have occurred in the Italian textile market? Chinese and Italian textile companies connect on the “cloud”
On the afternoon of June 18, the Silk Road Keqiao·Milan Pavilion supply and demand online exchange meeting was held at the Milan·Keqiao Pavilion. Well-known Italian designers and traders have connected with local textile companies in Keqiao through the Internet “cloud”. Both buyers and suppliers have communicated on the changes and new needs of the Italian market after the epidemic, laying the foundation for promoting cooperation between the two parties.
At the matchmaking meeting site, “Suihan Textile”, “Shihua Textile”, “Jindianzi Textile”, “Sanliu Textile” and other Keqiao District’s clothing fabrics and curtain home textiles The company cooperates with Angelo Cruciani, a well-known Italian designer and founder of the YEZAEL brand, Pan Hang, an importer of Italian curtain fabrics and general manager of “Yifu Home Textiles”, and a senior company of G.ERRE.G Sales consultant Mustaccioli Massimiliano and others communicate face-to-face online.
Angelo Cruciani said that more and more Italian customers want privately customized clothing, and they have higher requirements for the quality and uniqueness of fabrics. Small-batch, exclusive, good-feeling, timeless fabrics are more in line with your needs. Faced with this demand, Keqiao Enterprise, which produces and operates mid-to-high-end women’s clothing fabrics at the event, showed its willingness to further contact and had a more in-depth discussion on the minimum order quantity and cost.
With the normalization of the epidemic, Italians have been working from home for longer. Compared with before, more and more Italians are now more particular about home textiles such as curtains. They not only want more innovative designs in appearance, but also put forward new requirements in terms of the material and feel of fabrics, such as starting from linen. , Polyester fabrics are changing to cotton fabrics. At the same time, orders are also more inclined to small orders. Mustaccioli Massimiliano said that currently most of the company’s curtain fabrics are produced in Italy, and the company hopes to seek more Chinese factories for cooperation.
“Our company happens to be exporting curtains and home textiles, and the European market is also doing it. The demand of the Italian market is very consistent with our products.” Matchmaking site, Shaoxing Yuan Shichao, general manager of Shihua Textile Co., Ltd., said that the company will further contact Mustaccioli Massimiliano and Pan Hang through WeChat and other channels, hoping to reach cooperation.
At the matchmaking meeting, Zhou Xiaoyan, chairman of Milan Huaxia Group, and Pan Hang also displayed ready-made garments made of Italy’s latest functional fabrics.
“Silk Road Keqiao·Milan Pavilion is an overseas exhibition and sales space for Keqiao fabrics created by Keqiao District Government and Milan Huaxia Group in the fashion capital Milan. Due to the impact of the global epidemic, we will hold an online meeting this time Exchange and matchmaking.” The relevant person in charge of Milan Huaxia Group, the organizer of this event, introduced that in addition to the online matchmaking meeting, they are also committed to introducing high-end Italian technology and craftsmanship into the Keqiao textile industry. Currently, there are experts in printing, dyeing, weaving, etc. Cooperation has begun in the field, and the next step will be to seek cooperation with more Keqiao enterprises to implement and transform advanced technological achievements to achieve a win-win situation, while also helping Keqiao’s textile industry to better go global.
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