The 28th Haining China Leather Expo Industry Matchmaking Conference was successfully held

The 28th Haining China Leather Expo Industry Matchmaking Conference was successfully held

On July 10, industry docking meetings with the themes of “Quality X Brand”, “Design X Manufacturing” and “2021 Haining Leather City Urban Industry Alliance” were held one after another. During the activities, clothing companies, wholesale merchants, Brand agents, fashion buyers and other customers have in-depth and effective face-to-face docking with exhibitors, promoting vertical and horizontal communication and cooperation between industries.

Design is the core driving force of fashion, manufacturing is the foundation of all modern industries, and brand gives the soul of a company in the vast market. In the face of increasingly fierce competition, how can every link in the industrial chain resonate at the same frequency and exert its strongest combat effectiveness? The 28th Haining China Leather Expo gave a powerful answer with four industry matchmaking sessions.

Gathering resources to facilitate “high-precision” supply and demand docking

Industrial docking is based on profound industrial heritage. As a high-end supply chain base in China, Haining has an industrial chain that integrates raw materials, design, production, manufacturing, and commerce. The raw materials for autumn and winter clothing produced and sold are of high quality, and the technologyquality tends to be industry-leading. The leading level and “front-runner” status make Haining a center for the collection of upstream and downstream high-quality resources.

How to take simple collection one step further and turn it into organic integration? The three industry matching meetings included local clothing companies, manufacturing companies, design companies, clothing exhibition exhibitors, as well as key national merchants and even well-known companies in related industries. For example, at the “Quality Made At the same time, merchants from the second batch of key markets across the country also met face-to-face with local park enterprises and market operators in Haining at the matchmaking meeting, striving to achieve one-stop “assembly” of autumn and winter clothing. At the “Design Opportunities for dialogue, and quickly grasp the latest marketfashion trends.

Innovation and upgrade of urban industry alliance model 2.0

Accurate docking requires not only transcending the divisions between upstream and downstream industries, but also narrowing the geographical distance. The second industry matchmaking meeting is the 2021 Haining Leather City Urban Industry Alliance·Changshu Station, which will focus on “inviting” more than 100 Changshu Rainbow Garment City purchasing merchants to accurately connect with Haining’s high-quality women’s clothing companies and effectively grasp the hot trend of autumn and winter clothing. . A businessman from Chongqing owns more than 50 brand chain stores. At the matchmaking meeting, he targeted several Haining clothing companies with large-scale production capabilities and soon entered into substantive negotiations. “Thanks to the ‘matchmaker’ of the matchmaking conference, we have been able to match upstream companies with design capabilities, large-scale production capabilities, and standard production lines at the lowest cost and fastest speed, and we can work together to flex our muscles in the fashion circle this autumn and winter.”

Changshu Tianhong Garment City is one of the top ten professional clothing markets in China. The market focuses on high-quality women’s clothing, adheres to the high-quality, cost-effective business strategy, and brings together well-known women’s clothing brand manufacturers, provincial general agents, and professional buyers from home and abroad. Hands-on, it has many downstream third- and fourth-tier wholesale market customers.

“The markets in Changshu and Haining have always maintained good contact. It is of great significance to bring our market operators into the Haining Industrial Base for the first time, which promotes the precise and in-depth connection between production and sales.” Market Manager of Changshu Tianhong Garment City express.

Haining Leather City has always maintained friendly exchanges with markets across the country based on the concept of “open communication, mutual benefit and win-win”. Through the activities of the City Industry Alliance, cooperation and mutual benefit among local markets have been further deepened. Next, the “2021 Haining Leather City Urban Industry Alliance” event will be held in Zhengzhou, Shenzhen, Chengdu, Xi’an, Chongqing and other places in conjunction with industry associations, second batch of markets, industrial training institutions, etc.

Efficient integration promotes win-win industry links

At the matchmaking meeting, it is not uncommon for businessmen up and down the industry chain to “see each other right”. As national brand companies, manufacturing companies, purchasers, and designers flocked to the event, many people reached cooperation intentions, started negotiations, and even signed agreements on site. For example, many clothing companies in Haining and surrounding areas directly selected the design styles of various autumn and winter categories at the matchmaking meeting. Zhuzhou, Chengdu, Zhengzhou, Changshu and other key national second-batch markets are interested in leather down, denim splicing fox fur clothing, mink… Autumn and winter clothing styles with “Haining genes”.

Such an efficient “blind date” benefited from the organizer’s careful planning. “This time we have been preparing for more than one month, mainly focusing on the preliminary ranking, research and layer-by-layer screening of participating companies and merchants, in order to enable companies and merchants at both ends of supply and demand to achieve more accurate and in-depth docking and achieve actual orders. transformation and improve docking efficiency.” The relevant person in charge of the organizing committee introduced. If the Haining Fashion Exhibition is a “large and broad” clothing information interaction platform, then this industry…The matchmaking meeting is a “small but precise” supply and demand precise matching and efficient docking window. It is also necessary to do your homework and plan ahead before the event.

The service industry has been the unchanged purpose of Haining China Leather City for more than 20 years. After more than 20 years of development, the industry status and influence of Haining China Leather Expo have accelerated; the Urban Industry Alliance has led high-quality enterprises to “go out” to expand sales channels and customer sources. Taking a new path in the industry; Wholesale Procurement Festival, undertaking the second batch of market procurement needs across the country.

“This industrial matchmaking conference is an industrial service upgrade 2.0.” As the relevant person in charge of Haining Leather City said, the four industrial matchmaking conferences demonstrated the determination and confidence to achieve win-win results through precise docking. In the future, Haining Leather City will further integrate industry resources, focus on precision and effectiveness, and create a new blueprint for the docking of the apparel industry.

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