Inheriting sericulture culture, Zhenze, the “famous silk town in China”, makes every effort to promote the revitalization of silk
100 years ago, Bi Kanghou, a representative of Zhenze silk merchants, set out along the Diotang River to the United States to participate in the International Silk Exposition and won the gold medal in one fell swoop. From then on, A “Zhenze silk” has entered the international stage and connected the world. On the afternoon of October 12, the 100th anniversary of Zhenze Silk winning the International Gold Medal and the Zhenze Silk Revitalization and Promotion Conference were held on the banks of the Titang River in Wujiang District, Suzhou. It carried forward the enterprising spirit of Zhenze silk merchants a century ago, inherited the sericulture culture, and inspired progress. Strength, promote the revitalization of silk, and polish the golden name card of “China’s Famous Silk Town”.
Zhenze Town, Wujiang District, Suzhou is a “famous silk town in China” and “the hometown of silk in China”. Silk is the soul of Zhenze and the most beautiful business card. Thousands of years ago, Zhenze people planted mulberry trees, raised silkworms, stripped cotton, reeled silk, and weaved silk fabrics, forming a traditional culture where mulberry trees were everywhere and silkworms were everywhere. In 1921, Zhenze Pyramid Silk Sutra won the gold medal at the New York International Exposition and became famous at home and abroad.
At the meeting, the participants watched the short film recording Zhenze Silk’s International Gold Medal. The “Pyramid Brand” silk classics that won the gold medal at the World Silk Exposition 100 years ago and the “Diary of Going to the United States” written by Bi Kanghou were on display. .
“We must learn from the century-old spirit of silk merchants, insist on ‘making every silk good’, never forget our original aspirations, forge ahead, and strive to realize the great vision of ‘the leader in China’s silk industry’.” President of Zhenze Silk Industry Association , said Zhu Wenchao, general manager of Suzhou Jili Silk Co., Ltd.
At the scene, the high quality development policy for the Zhenze silk industry was released. Five Zhenze silk companies including Deshun Silk Textile won the second batch of “Zhenze Silk” national With the authorization to use geographical indications, the search for contestants of the 6th “Zhenze Silk Cup” Home Textile Creative Design Competition was officially launched.
In recent years, Zhenze has vigorously promoted silk revitalization as one of the town’s “ten major projects” and built the country’s only national 4A-level tourist attraction with the theme of ancient silk town. It has won the first batch of national characteristic towns and national Honorary titles such as Textile and Clothing Creative Design Pilot Park and China’s Famous Linen and Silk Quilt Home Textile Town. Today, the foundation of Zhenze’s silk industry is getting stronger and stronger. There are nearly 200 silk companies gathered in the town, and the silk market share reaches 30% in the country. The brand effect of Zhenze Silk is becoming more and more prominent, and it has become the first unit in the province to issue the “Silk Quilt Alliance Standard”. “Zhenze Silk” is the first Chinese geographical indication collective trademark in Wujiang District, Suzhou. The integration of culture and tourism in Zhenze is getting deeper and deeper. With silk as the “media”, a variety of cultural and tourism industries are gathering in Zhenze. The Silk Culture Creative Industrial Park and the Sericulture Culture Park are connected in series to form a window for Zhenze’s silk culture to be displayed to the outside world. Activates the town’s tourism popularity.
Gu Quan, Secretary of the Party Committee of Zhenze Town, Wujiang District, Suzhou City, said that standing at a new historical starting point, Zhenze will firmly grasp the opportunities for the integrated development of the Yangtze River Delta and continue to “make every thread refined, strengthen every thread, and “Make a beautiful silk”, by improving product quality, cultivating brand clusters, and inheriting sericulture culture, we will fully promote the revitalization of silk, so that silk that has taken root in Zhenze for thousands of years will bloom more brilliantly on the world stage.
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