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2021 China Hanfu Industry Development Forum was held in Chengdu



2021 China Hanfu Industry Development Forum was held in Chengdu On the morning of October 29, the “2021 China Hanfu Industry Development Forum” was grandly held in Jinn…

2021 China Hanfu Industry Development Forum was held in Chengdu

On the morning of October 29, the “2021 China Hanfu Industry Development Forum” was grandly held in Jinniu District, Chengdu. Experts from all walks of life, Hanfu entrepreneurs, and Hanfu enthusiasts gathered together to discuss the development direction of the Hanfu industry and expand A very professional, forward-looking and interesting theme forum.

This forum, with the theme of “Ode to the Strong Voices of the Times and the Beauty of a Prosperous Age – Industrialization, Digitalization and Branding”, was organized by the China Textile Industry Federation and Chengdu Municipal Commerce Under the guidance of the Bureau and the Chengdu Jinniu District People’s Government, it is sponsored by China Textile Industry Enterprise Management Association, China Textile Industry Federation Circulation Branch, China Fashion Designers Association, Chengdu Jinniu District Commerce Bureau, Chengdu Jinniu District Lotus Pond International Trade City Management Committee , hosted by Chengdu Chishangjin Hanfu Industry Development Co., Ltd.

This forum was packed with guests and big names gathered. Leaders from national ministries and industry associations include: Du Yuzhou, former president of China National Textile and Apparel Federation, Wang Tiankai, former president of China National Textile and Apparel Federation, Fu Yan, special commissioner of the Ministry of Commerce in Chengdu, deputy director of the Small and Medium Enterprises Development Promotion Center of the Ministry of Industry and Information Technology Director Luo Junzhang, Vice President of China Textile Industry Federation Xia Lingmin, Deputy Secretary of the Party Committee of China Textile Industry Federation Chen Weikang, Deputy Director of the National Folk Culture Development Center of the Ministry of Culture and Tourism Tang Jianjun, Executive Vice President of China Textile Industry Enterprise Management Association, China Xie Qing, vice president of the Circulation Branch of the China Textile Federation.

Leaders from Chengdu include: Xu Jiuping, Vice Chairman of the Chengdu CPPCC and Assistant to the President of Sichuan University, Fang Bo, Deputy District Chief of the Jinniu District People’s Government of Chengdu, Fan Jiatang, Vice Chairman of the Chengdu Jinniu District CPPCC, and Yang, Director of the Chengdu Commerce Bureau Mingcheng.

Leaders from provincial and municipal industry associations and important guests from all walks of life include: Zhang Zhaoda, a famous artist and fashion design master, Ma Mingyuan, president of Chongqing Textile and Garment Federation, vice president of China Individual Workers Association, cultural tourism and health industry of Sichuan University Chen Xiande, Chairman of the Promotion Association and Chairman of Chengdu Jiarun Real Estate Group, Ye Liang, Executive Chairman of Anhui Textile Industry Association, Yang Shuqiong, President of Sichuan Garment and Apparel Industry Association, Bian Xiangyang, Professor of Donghua University and Director of Shanghai Textile and Apparel Museum.

Representatives from textile and garment industrial clusters, professional markets and news media from all over the country also participated in this event.

Based on the new stage and establish a new direction for the industry

At the opening ceremony of this forum, the leading guests delivered speeches based on the new era background and development stage, and put forward new requirements for the future development of the Hanfu industry from different perspectives, established new goals, and clarified new directions.

In his speech, Fang Bo, deputy director of the People’s Government of Jinniu District, Chengdu, summarized the achievements of Jinniu District in promoting the development of Hanfu industry in recent years, and clarified the future strategic deployment and development plan of Jinniu District. He pointed out: “In the future, We will upgrade the Lotus Pond area and expand the capacity and quality of the Chengdu International Trade City area to build it into a new modern business center integrating fashion design, exhibition and trade, experiential services, and new retail, driving the promotion of traditional clothing and apparel. Industrial transformation and development, and efforts to build Jinniu District into the country’s leading international trade center integrating domestic and foreign trade.”

In his speech, Xu Jiuping, Vice Chairman of the Chengdu CPPCC and Assistant to the President of Sichuan University, highly affirmed the important role of the Hanfu industry in the dissemination of traditional culture. He said: “The modern Hanfu industry is an innovative product of cross-border integration of traditional culture and textile industry, modern information technology, and fashion creative industries. The revival and development of Hanfu is a choice of history. It is inevitable to build a culturally powerful country. Chengdu will continue to take the development concept of building a park city as its starting point, absorb more innovative elements, inherit the Bashu civilization, promote traditional culture, and continue the historical context.”

In his speech, Luo Junzhang, deputy director of the Small and Medium Enterprises Development Promotion Center of the Ministry of Industry and Information Technology, affirmed the positive role of the Hanfu industry in promoting the development of small and medium-sized enterprises. He emphasized that the Hanfu industry is in the early stages of development and has gathered a large number of small and medium-sized enterprises. Full of aura and vitality, good at facing difficulties and constantly striving for self-improvement. Luo Junzhang raised higher expectations for the future development of the Hanfu industry: “I hope that in the future development, the majority of small and medium-sized enterprises will further improve the supply chain, adhere to technology-driven development, strengthen industrial research and development, promote industry innovation, and make enterprises more refined and better.” Be strong and make the industry bigger.”

Xia Lingmin, vice president of the China Textile and Apparel Federation, stands at the height of the development of the textile and garment industry and puts forward higher expectations for the future of the Hanfu industry in Jinniu District: “In the future, I hope that Chengdu City and Jinniu District will continue to use ‘chishangjin’ The Hanfu Cultural Industry Block serves as a development platform to gather more Hanfu merchants, create a Hanfu consumption scene, spread Hanfu culture, and create a Hanfu brand ecosystem that integrates Hanfu product brands, regional brands, and event brands, and expands new space for the innovative development of the Hanfu industry. , injecting new vitality and making new contributions to local economic and social development, beautification of people’s lives, and improvement of the fashion industry.”

Focus on Chengdu to expand the advantages of Hanfu industry

��Our history, culture and clothing civilization are very splendid. The top priority for contemporary designers is to extract the best of traditional culture. We must deconstruct and reorganize traditional clothing culture and use modern technology, including the advancement of equipment, The advancement of fabrics and so on have given Hanfu new life. We must adopt an attitude that is consistent with contemporary lifestyles so that the world can not only respect the history of our civilization, but also share the achievements of our civilization. I hope that in the future, the whole world can wear oriental clothing and let oriental clothing meet new life needs and consumption needs. ”

Lv Xiaowei, founder and cultural director of Hanfu “Return to the Han and Tang Dynasties”, believes that Hanfu brands must retain their feelings and responsibilities for Hanfu. She emphasized that “Return to the Han and Tang Dynasties” is not only a Hanfu brand, but also a disseminator of Hanfu culture. A participant in the Hanfu revival movement. When it comes to the development of the Hanfu brand, she believes that the most important thing is to adhere to Eastern standards: “What the Hanfu brand needs to do is to guide consumers with classic and traditional Chinese aesthetics, and adhere to Chinese patterns, Chinese colors, and Chinese patterns for brand development. The core concept. At the same time, on the basis of tradition, it can meet the more diversified needs of consumers by combining it with some Western patterns, Western fabrics and Western colors.”

Chen Xiande, vice president of the China Self-employed Workers Association, chairman of the presidium of the National Sichuan Business Council, and chairman of Chengdu Jiarun Real Estate Group, believes that Chengdu, as the “first city of Hanfu in China”, must shoulder greater responsibilities. He emphasized: “Chengdu has become the permanent venue for the China Hanfu Conference and has established the China (Chengdu) Hanfu Industry Research Institute. We must strive to prepare for the first China Hanfu Conference faster and better and conduct thorough research on the Hanfu industry. . It must be compatible with modern fashion on the premise of inheriting tradition. As the first city of Hanfu in China, Chengdu must adhere to the principle of “fighting for nothing”, strive for time and efficiency, and establish and develop the entire Hanfu industry chain in Chengdu as soon as possible. .”

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