Upstream and downstream efforts in the textile and clothing industry chain have kicked off the revitalization of the industry

Upstream and downstream efforts in the textile and clothing industry chain have kicked off the revitalization of the industry

Recently, the three most influential exhibitions in my country’s textile and apparel industry – China International Clothing and Accessories Expo, China International Textile Fabrics and Accessories (Spring and Summer) Expo, and China International Textile Yarn (Spring and Summer) Expo have opened in Beijing. Taking the exhibition activities as an opportunity, the China National Textile and Apparel Industry Association launched the first battle to implement the “Textile Industry Adjustment and Revitalization Plan” and cope with the current industry difficulties. Industry insiders pointed out that the simultaneous debut of the three major exhibitions is the prelude to the industry association’s “Spring Market Action to Revitalize the Textile Industry”, which aims to build a promotion platform for the brand innovation of textile and apparel companies, stimulate the domestic demand market, promote the integration of foreign trade resources, and boost the global economy. The industry’s confidence in industrial adjustment has been continuously enhanced to cope with the financial crisis.

Hundreds of clothing brands are ready to launch

The 17th China International Clothing and Accessories Expo (CHIC2009), which kicked off on March 26 at the China International Exhibition Center (New Hall) in Beijing, was organized by the China National Garment Association, China Council for the Promotion of International Trade Textile Industry Branch, China International Co-organized by Trade Center Co., Ltd., it is known as the largest and most dynamic apparel professional trade show in Asia. 800 people from a total of 21 countries and regions including China, Italy, France, Germany, Spain, Switzerland, Finland, the United Kingdom, Denmark, the United States, Canada, Australia, South Korea, Japan, India, Pakistan, Hong Kong, China, Macau, and Taiwan. More than 100,000 Chinese and foreign apparel brands participated in the exhibition, and nearly 100,000 professional visitors came to visit and negotiate.

CHIC2009 uses a mall-style layout to try new explorations in venue planning in the new era, and actively introduces lifestyle and trend concepts. With the theme of “Butterfly Dance”, it three-dimensionally presents the brand’s cultural connotation and fashion creativity. This year’s CHIC will also closely combine dynamic shows with static displays, cleverly combine fashion and commerciality, and deeply explore new attempts to transform industrial integration methods.

Chen Dapeng, vice president of the China Garment Association, pointed out that under the current very unfavorable international environment, China’s garment industry will surely face more severe tests. Despite this, we still see that CHIC, which has a history of 16 years, as a professional business platform and a window for international exchanges and cooperation, is still sought after by many clothing and apparel brands. The enthusiasm of exhibitors and visitors has not been affected by the financial Reduced by the storm.

More than a thousand textile companies show confidence and strength

Following closely will be the 15th China International Textile Fabrics and Accessories (Spring and Summer) Expo. On March 29, the Fabrics and Accessories (Spring and Summer) Expo jointly organized by China Council for the Promotion of International Trade Textile Industry Branch, Messe Frankfurt (Hong Kong) Co., Ltd., and China Textile Information Center grandly opened at the China International Exhibition Center (Old Hall). As the largest and most influential professional fabric accessories expo in northern China, the exhibition area of ​​this exhibition still maintains a scale of 48,000 square meters. Yang Zhaohua, vice president of the Textile Industry Branch of China Council for the Promotion of International Trade, said that the organizers hope to pass ” The actions of “maintaining scale” and better services convey the signal of “building confidence”. He said: “More than a thousand exhibitors from 14 countries and regions participated in the exhibition, and many exhibitors who have participated all year round have even expanded their exhibition area. The expanded appearance of powerful enterprises shows the backbone of the future development of the industry. What they display is their strength. What is shown is confidence, what is shown is hope.”

As an intermediate platform that connects and promotes the development of upstream and downstream products in the industrial chain, this fabric exhibition focuses on the release, display and guidance of fabric product development trends, building an information exchange platform to promote the application of new fiber technologies and drive the development of downstream clothing products. development. Although many textile companies are facing the crisis of bankruptcy this year, those companies with strong technological innovation capabilities and high scientific and technological contribution rates have shown strong cold resistance in this cold winter and have become the “constant victors” at the exhibition.

According to the reporter’s understanding, the domestic fabric companies that appeared at this exhibition are all representatives of dynamic companies in my country’s textile industry. Among them, 29% of export-oriented companies have independent brands, and more than 60% of them have independent brand design capabilities. The more severe the economic situation is, the more the company’s hard power is revealed. Shandong Ruyi, Nanshan, Haitian Textile, Hubei Maiya, Fujian Zhonghe and other leading brand companies gathered at the exhibition to show off their talents and show their strong competitive advantages.

Upstream innovative products made a high-profile appearance

The first exhibition jointly organized by China Council for the Promotion of International Trade Textile Industry Branch, Messe Frankfurt (Hong Kong) Co., Ltd., China Cotton Textile Industry Association, China Wool Textile Industry Association, China Chemical Fiber Industry Association, China Linen Textile Industry Association, and China Textile Information Center The sixth China International Yarn (Spring and Summer) Exhibition was held as the grand finale at the China International Trade Center from March 30 to April 1. Xu Wenying, vice president of China Textile Industry Association and president of China Cotton Textile Industry Association, said: “At present, the industry is actively responding to the country’s call to expand domestic demand. To expand domestic sales, the exhibition is an important platform. How to mobilize downstream customers is our efforts Questions to think about, soThe cotton spinning field at the 2019 Yarn Exhibition can actively attract buyers with a new look. At present, the industry is struggling in an unprecedented dilemma. Only by implementing industrial transformation can we get out of the winter as soon as possible. “This yarn exhibition is based on the forefront of the market and introduces well-known companies in advanced composite and functional fibers to compete with their downstream partners. 95 innovative and powerful companies participated in the exhibition, including 6 overseas companies from Singapore, Pakistan, and India. , Turkey, and Taiwan Province of China. According to the reporter’s understanding, the participating companies have been able to maintain a strong momentum of development despite the raging financial crisis.

It is also reported that the three key display areas launched at this yarn exhibition have been sought after by many companies. Shandong Hailong’s flame-retardant fiber, Shanghai Tianzhu’s bamboo fiber, Texas Huayuan’s Modal and Tencel, Shandong Ruyi’s corn fiber, Shanghai Zhengjia’s milk silk, Shandong Xiangding’s soybean fiber, etc. were all unveiled at the exhibition.

Against the background of the sluggish economic situation, the China Textile Industry Association has expanded the traditional functions of exhibitions with innovative ideas, actively integrated social resources and industry resources, and given the three major exhibitions the role of trade platforms to open up domestic and foreign markets, making the industrial chain Downstream resource allocation is highlighted. The linkage of the three exhibitions not only brings into play the professional advantages and service functions of industry associations, but also creates a window for the industry to display technological products and innovative thinking.

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