“Huayi Cup” National Textile Intangible Cultural Heritage Tie-Dyeing Vocational Skills Invitational Competition launched

The reporter learned at the media briefing that this competition, with the theme of “Tie-Dyeing and Contemporary Life”, strives to give full play to the role of tie-dye vocational skills competition in promoting skills through “comparing skills, promoting inheritance, comparing innovation, and promoting development” Talent cultivation and promotion of the positive role of vocational skills in the inheritance and development of enterprises and industries, in order to promote the transformation of textile intangible cultural heritage tie-dye skills into cultural soft power, and inspire and mobilize traditional textile craftsmanship to enter contemporary life.

Sun Huaibin, Vice President of China Textile and Apparel Industry Federation, Jia Jingsheng, permanent professor, doctoral supervisor, and director of the printing and dyeing laboratory at the Academy of Fine Arts, Tsinghua University, Tai Weiguo, chairman of Jiangsu Huayi Group, Ge Kunfeng, general manager of the Enterprise Management Center, China Textile Federation Africa Xia Jingjing, deputy secretary-general of the Legacy Office, as well as industry and comprehensive mainstream media representatives attended the meeting. The meeting was chaired by Lu Yin, deputy director of the Intangible Cultural Heritage Office and News Center Office of China Textile Federation.

Sun Huaibin, Vice President of China Textile and Apparel Industry Federation, talked about the importance of holding the National Textile Intangible Cultural Heritage Tie-Dyeing Vocational Skills Invitational Competition from three levels: national, industry and enterprise. He said that this competition is an innovative and exploratory event. Recently, the General Office of the CPC Central Committee and the General Office of the State Council jointly issued the “Opinions on Further Strengthening the Protection of Intangible Cultural Heritage” (hereinafter referred to as the “Opinions”), which represents an unprecedented level of attention to the protection of intangible cultural heritage. The “Opinions” will elevate the promotion of traditional crafts to a strategic level, and traditional crafts as textile intangible cultural heritage also have a new historical mission. As an important category of traditional textile crafts, tie-dye has a wide range of applications. The first vocational skills competition held for textile intangible cultural heritage to promote the revitalization of traditional crafts is also a powerful measure to help strengthen national culture in the new stage of development. .

He said that as my country builds a moderately prosperous society in an all-round way, the textile industry has basically achieved the relevant goals of the “2020 Outline for Building a Textile Power”. However, as a “textile power”, intechnological innovation There is still a certain gap compared with some world powers in aspects such as brand building and green development. Especially in terms of brand influence, the gap may be even larger. Brand building cannot be separated from culture, let alone traditional culture. It is necessary to construct the cultural soft power of our national brand based on the inheritance and development of traditional culture, and enhance the inheritance ability of textile intangible cultural heritage and traditional craftsmanship. This is also an important part of improving the cultural soft power of the textile industry.

Sun Huaibin pointed out that in the field of consumption, young consumers are increasingly interested in “national trends”, and traditional craftsmanship has a certain cultural correlation with national trends, which is an important support. The textile industry should contribute to people’s pursuit of a better life while meeting consumers’ demands for traditional culture, traditional crafts and national trends. By holding the national tie-dye vocational skills competition, we can show the new vitality of the combination of traditional tie-dye technology and contemporary society, expand the development space of traditional tie-dye technology, and contribute to the better life of the people. He emphasized that the key to textile intangible inheritance lies in people, and intangible inheritance must also keep pace with the times. The establishment of an event platform can strengthen the exchange of tie-dye culture and promote the development of traditional crafts.

Jia Jingsheng, the chief referee and director of the jury for this competition, introduced the relevant situation of this competition. This year’s “Huayi Cup” National Textile Intangible Cultural Heritage Tie-Dyeing Vocational Skills Invitational Competition is themed “Tie-Dyeing and Contemporary Life”. There are first, second and third prizes, as well as excellence awards, participation awards and other awards. Certificates will be issued to the winners. and design and production subsidies. At the same time, in order to encourage various organizing units, the competition organizing committee also specially set up the best organization award certificate and award. The competition officially opened the registration channel on August 24, and the preliminary selection was completed in mid-to-late September. The finals will be held in Hai’an, Jiangsu from October 11-13. Inheritors of tie-dying techniques (tie-dye technicians) nationwide, employees of tie-dying enterprises and related work types, and students majoring in textile and clothing majors, art, and design related majors in colleges and universities across the country can participate. The competition is divided into two stages: preliminary and finals. The competition will adhere to the principle of openness, justice and fairness, and is based on the principles of exchanging experience, comparing skills, improving skills and discovering outstanding talents in tie-dying skills. In the preliminary stage, the judges and referee committee of the competition will review the information of the applicants, and according to the requirements of the competition, combine personal information and submitted tie-dye works and other contents to determine the finalists; in the final stage, it will be divided into written examination and There are two competition parts: design and production. The written test mainly tests the contestants’ basic knowledge related to tie-dying. The design and production require contestants to be innovative in design and creation based on proficiency in tie-dying techniques.

Jia Jingsheng said,This event is the first of its kind in China. It is both a skills competition and an art competition. It is also a competition to promote intangible cultural heritage. It combines technology, academics and traditional culture in an all-round way. It is also expected that more outstanding talents will emerge, and with this As a starting point, we will jointly promote the development of intangible cultural heritage tie-dying skills and redefine intangible cultural heritage fashion.

As the organizer of this event, Tai Weiguo, chairman of Jiangsu Huayi Group, shared the company’s development history. With China’s reform and opening up, Nantong has become one of the first 14 coastal open cities in the country. Against the background of the transfer of labor-intensive industries to the country, the production and production of Japanese kimonos has gradually Coming to Nantong, Haian County Tie Dye Factory (the predecessor of Jiangsu Huayi Group) started in 1979. Since the kimono itself is a very delicate, high-end, and demanding ethnic costume that requires a variety of complex processes such as tie-dyeing, embroidery, and dyeing, this is a rare opportunity for Huayi Group to get in touch with the world’s high-end clothing culture. With the late 1980s and early 1990s, young people’s demand for simple and convenient clothing led to the gradual decline of kimonos and the company was in trouble. In 1993, he was appointed to take over Huayi in a critical situation. While carrying out market-oriented transformation, he also deeply explored the exquisite clothing craftsmanship behind kimonos and explored the integration of traditional craftsmanship and modern clothing. In recent years, Huayi Group has been exploring the expansion of fashionable intangible cultural heritage, constantly absorbing the essence of traditional “dyeing, weaving and embroidery” textile intangible cultural heritage, and creatively applying, innovating and developing the “art” based on modern enterprise systems and scientific management. “Dyeing and Finishing” market-oriented practice, and integrates product visual differentiation creativity, fabric artistic reconstruction and fashion cross-border innovation results.

“Tie-dye has a very high space for innovation. It is a highly integrated intangible cultural heritage skill. It grafts historical national culture and modern fashion culture into the domestic clothing field. The market space for intangible cultural heritage fashion is very large. There is a bright future.” Tai Weiguo said that he hopes to use the “Huayi Cup” National Textile Intangible Cultural Heritage Tie-Dyeing Vocational Skills Invitational Competition as an entry point to lay a solid foundation for the textile intangible cultural heritage skills competition to enter the industry competition and national competition system. Accelerate the digitization and intelligent empowerment of textile intangible cultural heritage fashion resources; expand the systematization and standardization of textile intangible cultural heritage fashion technology itself through this invitational competition, and work together with relevant enterprises in the industry Formulate industry standards for artistic dyeing and finishing, and contribute to the exploration of national standards for artistic dyeing and finishing in China; make the brand fashionable, promote the value of artistic dyeing and finishing through competitions, and process positioning that is different from the aesthetic characteristics of industrial printing and dyeing, and reshape the group’s subsidiaries from the perspective of ready-made garments Independently create the “Nongying” brand image of women’s clothing to explore competitive paths for product differentiation; deeply integrate the textile intangible cultural heritage fashion industry chain to accelerate the marketization and platformization process of traditional cultural inheritance.

The reporter learned that the “Huayi Cup” 2021 National Tie-Dyeing Vocational Skills Competition Invitational Competition is the first attempt and exploration of textile intangible cultural heritage in skills competition. In the next step, the China Textile Federation Intangible Cultural Heritage Office will further develop on this basis. Refining competition standards and rules will help the textile intangible cultural heritage skills competition enter the national competition system and build a higher stage for textile intangible cultural heritage inheritors.

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