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Yuecheng, Zhejiang: “Find orders with one code”, participating in exhibitions to help develop the foreign trade market



Yuecheng, Zhejiang: “Find orders with one code” and participate in exhibitions to help develop the foreign trade market China News Service, Zhejiang News, February 18 (Xiang Jing, …

Yuecheng, Zhejiang: “Find orders with one code” and participate in exhibitions to help develop the foreign trade market

China News Service, Zhejiang News, February 18 (Xiang Jing, Chen Nan) In the context of epidemic prevention, how to solve the problem of enterprises participating in cross-border exhibitions? Yuecheng District, Shaoxing City, Zhejiang Province has recently established a “one code, two platforms, three databases and four unifications” agent exhibition system through digital reform, and launched a series of overseas agent exhibition activities with the theme of “more fashionable, more worldly”, “one code to find orders” to help Enterprises go abroad, explore markets and win orders.

Recently, the International Fashion Fabrics Exhibition held in Las Vegas, USA, was the first stop of this series of “Find Orders with One Code” series of exhibition activities. A total of 29 companies from Yuecheng District participated in the exhibition. On the first day of the exhibition, a total of 182 customers were received offline, and 47 customers scanned the QR code online, scanning the QR code 278 times.

“We received a total of 26 customers online and offline. Compared with the offline exhibitions we participated in before, the effect was better.” said the relevant person in charge of Shaoxing Sampson Trading Co., Ltd.

It is reported that agent participation is an exhibition model that innovatively incorporates the concept of “cargo code first, digital exhibition linkage”. It uses world-renowned professional exhibitions that are currently being held or will be held as a platform to organize companies to participate in group exhibitions. This model mainly uses a specialized QR code library and cloud exhibition platform to achieve efficient docking of “offline product display + online real-time negotiation” through the platform’s corporate information database and the shipment of exhibitor samples.

Gao Ying, director of the Yuecheng District Council for the Promotion of International Trade, said that this model can help enterprises solve the problem of “enterprises not being able to get out, customers not being able to get in, and samples not being able to come in, through unified sample preparation and coding, unified exhibit freight, unified exhibition promotion, unified summary analysis and other services” The pain points and difficulties that cannot be touched.

It is understood that this year Yuecheng District plans to carry out more than 10 “One Code to Find Orders” overseas exhibition activities, mainly including clothing, fabrics, textiles, textile machinery, Exhibits such as medical diagnostic technology and equipment cover France, the United States, Germany, Indonesia, Japan and other countries and regions. (over)

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